About the author

I am Jeet Sanwal, founder of JSAN Media and the person behind Influencer Planner. I created this product from a practical agency-owner point of view: creators and small teams need a cleaner way to plan content, price collaborations, store private notes and understand campaign performance without buying heavy enterprise software too early.

Over the last eight years, the same pattern kept repeating in creator and marketing work. People had strong ideas, but their planning was scattered. Rate decisions were kept in memory. Brand conversations were spread across email and messages. Campaign dates lived in spreadsheets that nobody updated. Content ideas were lost before they became posts. Influencer Planner is my answer to that problem.

Editorial approach

The guides on this site are written from a first-person operating perspective. I try to explain what I would do if I were planning a campaign, pricing a creator deal, building a content calendar or reviewing a brand collaboration. The goal is not to create generic SEO articles. The goal is to help a creator, brand or small agency make a better planning decision.

My editorial standard is simple: each guide should give a reader a next step they can use inside the planner, a campaign brief or a content calendar. If a page does not help someone make a practical planning decision, it needs improvement.

Why privacy matters to me

Creator planning data can be sensitive. A creator may save private rate rules, brand boundaries, income expectations, unpublished ideas and safety notes. A brand may store creator quotes, payment notes and campaign assumptions. This is why the product is privacy-first and why internal analytics avoid storing raw IP addresses.

Contact

For editorial questions, product feedback or corrections, contact contact@jsanmedia.com.